Who Am I?
An experienced Marketing and IT Director with a demonstrated history of working in the plastics industry. Skilled in Process Engineering, Materials Science, Marketing Strategy, Web Design & Management, Technical Writing, Photography, Video Production, Graphic Design, Business Development, and Information Technology.
Growing up in the 80s, I was able to experience the digital revolution firsthand. My earliest memory of a computer was when I was four years old playing Marble Madness on my parent’s Apple IIGS. My earliest computer training came at 10 years old after my elementary school got funding to build a computer lab with an Internet connection. That was 1994 and the World Wide Web was still in its infancy, but by the end of middle school, personal computers, cell phones, and the Internet had completely changed the way I conversed with peers, researched a paper, or discovered new music. In high school, I received a teacher’s award for most dedicated in my computer repair class and was a founding member of the school’s robotics club which is still competing in the F.I.R.S.T. competition to this day.
As a Marketing Professional
After graduating high school, my entrepreneurial ambitions led me to Bryant University, where I earned a degree in Business Management. In July 2006, I landed my first professional job at a plastics manufacturing company in Hanover, MA. I started in a customer service role, responding to questions over the phone and training customers to use Hapco’s materials and equipment. During that period, I also assisted the Marketing Director, who taught me to use Photoshop and challenged me to redesign all of Hapco’s outdated promotional literature. I stepped into the Marketing Director role when she left the company in early 2009. My current responsibilities include website development and maintenance, web hosting, search engine optimization, keyword research/optimization, website analytics, social media management, email marketing, content creation, and blogging. In 2017, I designed and developed a new website for the company, which has helped bring in some well-known clients in the aerospace and defense markets. I’m also responsible for all the technical copywriting, graphic design, and photography, as well as scripting, shooting, editing, and publishing videos.
As an IT Professional
In 2015, Hapco’s CIS Manager left the company and I was given the opportunity to take on additional responsibilities. I currently handle all of the marketing and IT-related functions for the company. My current responsibilities include the maintenance of all computer systems, hardware, peripherals, and telephony as well as the installation and troubleshooting of all software. Email is Hapco’s primary means of communication and one of my main focuses has been to ensure the deliverability and security of all incoming/outgoing emails. Over the past six years in this role, I’ve participated in numerous large-scale upgrades and installations while cutting yearly IT-related costs by 26%.
What Makes Me Unique
My endless curiosity, exceptional work ethic, and inner drive to exceed people’s expectations have helped me to get to where I am today. Whatever the challenge, I take great pride in my out-of-the-box thinking and my ability to diagnose a problem, gather information, and apply that knowledge to formulate a solution.